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Our daily meds : how the pharmaceutical companies transformed themselves into slick marketing machines and hooked the nation on prescription drugs Cover Image Book

Our daily meds : how the pharmaceutical companies transformed themselves into slick marketing machines and hooked the nation on prescription drugs / Melody Petersen.

Petersen, Melody, 1964- (Author).

Summary:

Reveals how pharmaceutical companies have used slick marketing techniques to promote dangerous medications to American physicians and consumers, examining how the industry has transformed the practice of medicine and damaged American life.

Record details

  • ISBN: 9780374228279
  • ISBN: 0374228272
  • Physical Description: 432 pages; 24 cm
  • Edition: 1st edition
  • Publisher: New York : Farrar, Straus and Giroux, 2008.

Content descriptions

General Note:
"Sarah Crichton books."
Bibliography, etc. Note:
Includes bibliographical references and index.
Formatted Contents Note:
Creating disease -- Midwestern medicine show -- Chemical imbalance -- The early years -- An awakening : the age of the blockbuster -- Ghostwriters and secret studies -- "Neurontin for everything" -- Altered state -- Deadly doses.

Search for related items by subject

Subject: Drugs > United States > Marketing.
Pharmaceutical industry > United States > economics.
Biomedical Research > economics > United States.
Physician practice patterns > United States > Ethics.
Marketing > United States > Ethics.
Pharmaceutical industry > United States > Ethics.
Drugs > Prescribing > United States > economics.
Medication.

Available copies

  • 12 of 12 copies available at NC Cardinal.
  • 1 of 1 copy available at Sandhill Regional Library. (Show)

Holds

  • 0 current holds with 12 total copies.
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Location Call Number / Copy Notes Barcode Shelving Location Status Due Date
Leath Memorial Library 338.4 P (Text) 58198000707466 Adult Nonfiction Available -
Albemarle Main Library 338.476 Pet (Text) 31010000206260 Adult Nonfiction Available -
Beaufort Main 338.4 PETER (Text) 34208203239966 Adult Nonfiction Available -
Bladen Main Branch 338.476 PET (Text) 30441100506591 Adult Nonfiction Available -
Henderson Main Branch 338.47615 P (Text) 33258005875963 Adult Nonfiction Available -
Lee County Main Library 338.4P (Text) 33262003287792 Adult Nonfiction Available -
Leland Library 338.4761 PET (Text) 31423620920345 Adult Nonfiction Available -
Lexington Public Library 338.4 P (Text) 25908005213538 Adult Nonfiction Available -
Public Library of Johnston County and Smithfield 338.47 Pet (Text) 38950609664596 Adult Nonfiction Available -
Rourk Library 338.4761 PET (Text) 31422621165538 Adult Nonfiction Available -
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▼ MARC Record
LDR 02342nam a22004934a 4500
0012570836
003CARDINAL
00520081013144840.0
008080116s2008 nyu b 001 0 eng
010 . ‡a 2008002097
020 . ‡a9780374228279 ‡q(hardcover) ‡q(alkaline paper)
020 . ‡a0374228272 ‡q(hardcover) ‡q(alkaline paper)
035 . ‡a(OCoLC)166378206
040 . ‡aDNLM/DLC ‡beng ‡erda ‡cDLC ‡dNLM ‡dBTCTA ‡dBAKER ‡dYDXCP ‡dUPZ ‡dC#P ‡dBWX ‡dIXA ‡dOCLCG ‡dVP@ ‡dHQG
042 . ‡apcc
043 . ‡an-us---
05000. ‡aHD9666.5 ‡b.P415 2008
08200. ‡a338.4/761510973 ‡222
1001 . ‡aPetersen, Melody, ‡d1964- ‡0(CARDINAL)494709
24510. ‡aOur daily meds : ‡bhow the pharmaceutical companies transformed themselves into slick marketing machines and hooked the nation on prescription drugs / ‡cMelody Petersen.
250 . ‡a1st edition
264 1. ‡aNew York : ‡bFarrar, Straus and Giroux, ‡c2008.
300 . ‡a432 pages; ‡c24 cm
336 . ‡atext ‡btxt ‡2rdacontent
337 . ‡aunmediated ‡bn ‡2rdamedia
338 . ‡avolume ‡bnc ‡2rdacarrier
500 . ‡a"Sarah Crichton books."
504 . ‡aIncludes bibliographical references and index.
5050 . ‡aCreating disease -- Midwestern medicine show -- Chemical imbalance -- The early years -- An awakening : the age of the blockbuster -- Ghostwriters and secret studies -- "Neurontin for everything" -- Altered state -- Deadly doses.
520 . ‡aReveals how pharmaceutical companies have used slick marketing techniques to promote dangerous medications to American physicians and consumers, examining how the industry has transformed the practice of medicine and damaged American life.
650 0. ‡aDrugs ‡zUnited States ‡xMarketing. ‡0(CARDINAL)296768
650 0. ‡aPharmaceutical industry ‡zUnited States ‡xeconomics.
650 0. ‡aBiomedical Research ‡xeconomics ‡zUnited States.
650 0. ‡aPhysician practice patterns ‡zUnited States ‡xEthics.
650 0. ‡aMarketing ‡zUnited States ‡xEthics.
650 0. ‡aPharmaceutical industry ‡zUnited States ‡xEthics.
650 0. ‡aDrugs ‡xPrescribing ‡zUnited States ‡xeconomics.
650 7. ‡aMedication. ‡2homoit ‡0(CARDINAL)871614
902 . ‡aMARCIVE 201809
902 . ‡aMARCIVE 201909
902 . ‡aMARCIVE 201912
902 . ‡aMARCIVE 202106
902 . ‡aMARCIVE 202309
901 . ‡a2570836 ‡bOCLC ‡c2570836 ‡tbiblio ‡soclc