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My Account

Stealing MySpace : the battle to control the most popular website in America Cover Image

Stealing MySpace : the battle to control the most popular website in America / Julia Angwin.

Angwin, Julia. (Author).

Summary:

In a savvy, smart, fast-paced narrative, Pulitzer Prize-winning journalist Julia Angwin chronicles the rise of MySpace and sheds light on the dizzying backroom deals that allowed Rupert Murdoch to snatch this Internet powerhouse from Viacom's grasp.

Record details

ISBN: 9781400066940
ISBN: 1400066948
Physical Description: viii, 371 pages, 8 unnumbered pages of plates : illustrations ; 25 cm
Edition: 1st edition
Publisher: New York : Random House, [2009]
Copyright: ©2009

Content descriptions

Bibliography, etc. Note:

Includes bibliographical references (pages 271-356) and index.

Formatted Contents Note:

Stealing MySpace -- Circle of friends -- Rising from the ashes -- The trailer park of the internet -- Struggling to survive -- The Fakester revolution -- Building MySpace -- The boardroom coup -- The fix-it-later philosophy -- Operation show time -- Are we missing the next Google? -- Tsunami -- Independence -- The king of spyware -- Schmuck insurance -- The game is on -- Project ivory -- Holding a tiger by the tail -- A fine line between risqué and dirty -- "A place for friends" -- Pebble Beach -- War against Web 2.0 -- Number one in every market -- Beyond the banner ad -- The FaceBook revolution -- MySpace 2.0 -- Digital identity.